Norchem Featured on National Television: “World’s Greatest!…”
November 19, 2025
When the producers of “World’s Greatest!…” reached out to Norchem about being featured on their nationally televised series, it marked a meaningful milestone for the company.
The episode spotlighted decades of innovation, engineering excellence, and sustainability leadership within the textile care industry.
For President Vaughn Minissian, the moment carried a powerful sense of legacy. “I feel a sense of astonishment and pride at how far the company my father founded has come as a diverse engineering solutions provider,” he shared. “There's nothing but gratitude to give to my father and the members of the team we mentored and cultivated along the way.”
The episode aired on Bloomberg TV on November 8 and November 15, 2025, offering viewers an inside look at how Norchem’s technologies support cleaner operations, optimized resource use, and long-term performance for commercial laundries nationwide.
As the story of Norchem’s work reached a national audience, Vaughn reflected on what he hopes viewers take away from the episode. “I hope that people take away a realization that there are family businesses that make a significant impact on the laundry industry with cohesive teams that care.”
A central focus of the feature was Norchem’s UltraPure Water Recovery System, a technology that has reshaped water efficiency in the industry.
“I like seeing the UltraPure use case benefits highlighted in the episode,” he said. “I feel not enough people understand the significance that system has as a water savings machine for the industry.”
Watch the Full Feature
To illustrate Norchem’s technology in action, the film crew visited Republic Master Chefs in Long Beach, a long-standing Norchem customer known for operational excellence and strong sustainability efforts. Their Norchem systems have been in operation for 20 years and the partnership made them an ideal site to represent Norchem’s impact.
“We chose to film at Republic Master Chefs Long Beach because the plant is a local hospitality soil plant that has not only clean facilities and is close in proximity to Norchem HQ, but they also deploy Norchem's hot and tempered water systems and the UltraPure Water Recovery systems. It was important to pick a customer plant that featured these systems.”
With the full segment now available, Norchem is proud to share this milestone with its customers, partners, and industry peers. The feature reflects the passion, innovation, and teamwork that continue to move the textile care industry forward.